THE CHALLENGE: The founder of a new restaurant chain in Barangaroo (Sydney’s new casino development sector) approached MDB to create the branding and online presence for two of their new brands – Iron Grill and Silverbeet. A relationship which began as clients of the restaurant quickly became a successful synergy in which MDB was able to reflect on its own experience of corporate catering to provide a savoury and enticing online brand and website for both restaurants.
THE SOLUTION: MDB created the online experience which showcased the new restaurant utilising the latest in technology platforms. The sites gave visitors a delicious tour of the menu as well as a virtual experience of the restaurant and it’s space.
WHAT WE DID: BRAND DEVELOPMENT, PACKAGING, MENU DESIGN, ADVERTISING, USER EXPERIENCE, CUSTOMER EXPERIENCE, WEBSITE DESIGN AND DEVELOPMENT