THE BRIEF:
The Founder of CHEMBROS chemical cleaners: environmentally friendly, chemical free cleaning products approached MDB to design and create a brand and ecommerce website for their new startup.
THE CHALLENGE:
To create a stand out brand and place it as a thought leader in the cleaning industry.
THE SOLUTION:
We designed a badge style logo and coupled it with the tagline “THE CHEMICAL EXPERTS”. We used zoomed in plant images to capture and play on the “environmentally friendly” benefits of the products on the environment. We designed unique labels for the product range and cleaning products that gave it a premium yet organic feel. MDB was also responsible for all of their marketing collateral for the Sydney Build Trade Show.
THE TECHNICAL BIT:
We built a custom ecommerce site using woocommerce that housed a list of their best sellers. Across the website we included catchy headlines that educate customers about the importance of using environmentally friendly cleaning products and the effects they have on the environment opposed to normal products that are contributing to global warming and negative environmental issues. Customers can purchase via the website using the integrated payment gateway or visit the CHEMBROS showroom and become a stockist.
WHAT THE CLIENT HAD TO SAY:
“What a fantastic experience dealing with Justine and the MDB team – they blew us out of the water with the brand solution and website. Totally exceeded our expectations! If you are looking for experts to brand you – Million Dollar Branders walk the walk and talk the talk. They are incredible. Highly recommend!”
– CHEMBROS
