THE BRIEF:
Firegrill founders approached us to design the new brand and online experience for the new 300+ seat restaurant opening up in Barack place in Sydney’s CBD area.

THE SOLUTION:
MDB needed to capture destination dining with an emphasis on classic timeless comfort and quality. We designed and curated the look and feel of the venue based on the atmosphere – luxurious and refined yet fun, with a décor incorporating dark timbers, quartz, leather and three metre tall chandeliers. At MDB we know what it takes to create an impactful brand experience for customers. We included branded plates, wine glasses and wine bottles and names the various floors and sections of the restaurant:

THE FIREGRILL
THE FIREBAR
THE DECADENCE DEN
THE FIRETABLE
THE MIXOLOGY